In the recently held Red Dot Design Contest, a major design contest in the world, the creative team of the TRIDVAJEDAN Company was awarded in the annual report category for their design of Ericsson Nikola Tesla’s annual report entitled “Young, Talented and Highly Professional”. This year a record-breaking number of 5885 applications /creative solutions from as much as 39 countries have been submitted; the award itself is given for design excellence in the communication area.

The award citation describes the design/ creative solution of this year’s Annual Report of the company Ericsson Nikola Tesla ("Young, Talented and Highly Professional") as emphasizing the company’s knowledge- and experience-based creativity and determination. Annual Report’s messages communicate the company’s results, objectives and vision and the top-quality, orange-scented paper expresses the idea of “fresh” approach to business.

Izvorka Jurić, art director of the stated project, said in her comment about this award that the company Ericsson Nikola Tesla holds in high regard having its business results presented in an easy to understand and attractive manner. “In the present situation with many companies showing underperformance, it is highly important to present the company’s results properly. With its annual report that includes not only the general and financial statement but also the corporate social responsibility, Ericsson Nikola Tesla gives a message indicating its stability and reliability. Last year’s report was recognized by the Red Dot jury as a high-quality corporate design and their decision made us very happy."

Communication Ericsson Nikola Tesla