The event entitled Ericsson Sailing Tour 2008 - A Multimedia Experience organized in Dubrovnik by Ericsson Nikola Tesla to promote Ericsson's multimedia portfolio has started today and will continue until April 17. Set against the rich Dubrovnik history the event will offer both the taste of tradition and the cutting edge Ericsson's technology. Standing as a symbol of freedom in Croatian history Dubrovnik is an ideal place to demonstrate the freedom of communications brought today by multimedia and based on Ericsson's idea that communications are for everyone.
The Dubrovnik event will also offer a unique opportunity to join the Ericsson crew members on board the racing boat that participated in the Volvo Ocean Race 2005-06 which is the world's most demanding international sailing event. Ericsson Sailing Tour 2008 - A Multimedia Experience will be set within the framework of the Volvo Ocean Race 2008-09. It starts in Alicante, Spain in October 2008. Ericsson's boat that will participate in the Volvo Ocean Race 2008-2009 was named Ericsson 3 during the Mobile World Congress held in Barcelona earlier this year by Gordana Kovačević, president of Ericsson Nikola Tesla.
